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Eton Cyberpod Developments
Manila, 22 June 2009 - Beyond the high pay offered by most business process outsourcing (BPO) centers, easy accessibility to the work place is emerging as the next best way to attract industry workers who begin their work day at around 9 p.m. and end it in the wee hours of the morning when public transport is scarce, according to various studies.
Phillip Añonuevo, Associate Director for Markets of Jones Lang LaSalle Leechiu, which has acquired over a hundred sites in the Philippines for at least 30 contact center clients, explains that for this reason BPO office spaces with superior access to major transportation lines have an edge over other similar properties.
Two projects next to major thoroughfares in Quezon City and intended for BPOs have been developed by Eton Properties Philippines Inc. Mr. Añonuevo points out that in the current competition for workers, many BPO offices are now moving closer to rich labor pools such as those around the Diliman and Katipunan areas where University of the Philippines, Ateneo de Manila, and Miriam College among other schools are located. Eton Cyberpod Centris' location on the strategic corner of Quezon Avenue and EDSA squarely taps this Northern Metro Manila labor force.
With 16,000 sq. m. of office space over eight floors that are now available, Eton Cyberpod Centris is located in a 12-hectare township envisioned as a self-contained community with a lifestyle and retail area, residential and office buildings and a businessman's hotel. Eton Centris has been master planned as an active urban center where residents can easily walk to work, then stroll to dining places, stores and entertainment areas after hours. "It will have the big-city vibe that is so attractive to the current breed of BPO workers," according to Mr. Añonuevo. He adds that Jones Lang LaSalle Leechiu has distinguished itself in the real estate services sector by its select roster of BPO client firms.
Moreover, Eton Centris will have direct access to the MRT station at Quezon Avenue via its retail development, Centris Station. In addition, the township is serviced by most modes of public transport that ply routes to the City of Manila, Caloocan and Pasig.
Along the same MRT route, Eton Cyberpod Corinthian is located along Ortigas Avenue across Robinson's Galleria. Offering a typical floor plate of around 3,000 sq. m., it has three buildings, each with four stories. The first building is set for completion in 3rd quarter of this year; the second and third buildings by the 4th quarter of the year. Corinthian is also very accessible to labor pools that reside in Pasig, Cainta, Pateros, and other parts of Eastern Metro Manila.
Both Centris and Corinthian offer spaces that fully meet the needs of BPO firms for emergency back-up power and redundancy. Both projects have also been planned to meet the needs of well-populated BPO firms.
Ultimately, both properties are attractive to BPOs because they allow their labor forces easy access to work and a shorter commute time. "These advantages, in addition to locations near retail areas and malls that offer basic needs, mean better work-life for BPO workers," according to Mr. Añonuevo. As competition for talent in the outsourcing industry becomes keener, opportunities to achieve better work-life balance will spell the difference for BPOs.
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